Magellan Rx Management understands the impact member engagement can have on health outcomes through driving key member behavior and improving satisfaction. By partnering with mPulse Mobile for conversational member text messaging programs, Magellan Rx has successfully deployed this capability for a variety of uses including member education for complex therapies, opioid disposal to minimize risk of misuse, and refill reminders to improve performance for multiple Medicare Star Rating adherence measures.
This webinar covers the growing applications for mobile solutions, design and outcomes from a text messaging refill reminder program, and a product demo of mPulse Mobile’s Engagement Console.
Webinar participants will learn:
- How to design and launch Conversational AI and other texting solutions
- Key applications for mobile solutions, including outcomes from a refill reminder campaign
- How to leverage mPulse’s Engagement Console for 1:1 consumer engagement