The unabated advancement of 5G into the new decade has seen the technology grow well beyond our smartphones and into new device categories, deployments, and industries. The broadcasting industry is not an exception as every major 3GPP release has included new features that allow for more efficient delivery of mass media content. While the early 3GPP releases saw the evolution of cellular broadcast, Rel-14 standards redefined cellular broadcast for digital TV delivery with Enhanced TV (enTV), thus laying the foundation for 5G standalone broadcast in Rel-16. At Qualcomm, we have been pioneers of cellular broadcast technologies since 3G/4G, and continue to push the technology boundaries to enable 5G for content creation, media delivery and ubiquitous consumption, benefitting the entire broadcasting ecosystem. Join us for this webinar to:

  • Learn how 5G broadcast (standalone broadcast and mixed-mode multicast) can enable a broad set of new and enhanced use cases (e.g., digital TV, 5G V2X, IoT, public safety communication, and more)
  • Understand why 5G standalone broadcast (i.e., Rel-16 enTV) can untap new opportunities for content providers, mobile operators, service providers, and device OEMs alike
  • See how Qualcomm has led the cellular broadcast evolution and is continuing with a strong 5G technology roadmap (Rel-17, 18 and beyond) to further enhance the 5G broadcast technologies

Featured Speaker

Lorenzo Casaccia

Vice President, Technical Standards
Qualcomm Europe, Inc.

Lorenzo has been at the forefront of wireless technology and innovation for almost 20 years. He joined Qualcomm in 2000 and has been with the company since then, covering a variety of roles related to wireless communication, including research and system design, regulatory, product, and technology standardization. He leads Qualcomm’s 3GPP team including the recent creation of the 5G standards and its evolution. Lorenzo is a college graduate in Electrical Engineering from the Turin Polytechnic, in Telecommunication from the Eurecom Institute, France, and in Philosophy and Philosophy of Knowledge from the Rome University. He is the author of over 50 US patents, and he is on the Board of Advisors of the startup accelerator Luiss Enlabs in Italy.

Date:  Tuesday, May 4, 2021
Time:  11am ET / 8am PT
Duration:  1 Hour

Register now for this webinar