Join us Thursday, June 25th for a look at the current state of analytics in the life sciences industry. We will present the results from our industry survey with FiercePharma on how 100 of your peers are leveraging data analytics to respond to today’s challenges and generate timely, high value insights.

Register to hear Joseph Menzin, PhD, CEO of BHE and Margaret McDonald, PhD, RWD Expert at Apex Data Consulting and former senior executive at Pfizer to learn:

  • How data analytics are being conducted across functional areas – from R&D to HEOR to commercial
  • How analytics approaches vary according to company size and type
  • Which real-world data sources are most commonly leveraged
  • What are the anticipated benefits of using machine-learning
Webinar attendees will also receive a copy of our 2020 Benchmarking Report: State of Data Analytics and Machine Learning in the Life Sciences Industry with results from 100 industry respondents. Report will be sent later this summer.


As a reminder, please register using your work email address.

Featured Speakers

Joseph Menzin, Ph.D


Joseph Menzin, Ph.D. is the CEO of BHE, a health analytics research firm that he founded in 1996. He has more than 30 years of experience in the fields of outcomes research, epidemiology, and informatics. Dr. Menzin spearheaded the development and launch of BHE’s flagship analytics platforms.  He has authored several dozen papers in medical, pharmacy, and outcomes research journals across a wide range of subjects from clinical trials to program evaluation. He serves as a reviewer for numerous journals, and is a member of many professional associations. Dr. Menzin has a Bachelor’s degree in Economics from the University of Rochester and earned his doctorate in Economics from Boston University.

Margaret McDonald

Apex Data Consulting, LLC

Margaret McDonald recently retired as a Senior Director from Pfizer after 18 years, and was the Lead for Strategic Alliances and Partnerships, within the Real World Data and Analytics (RWDnA) Center of Excellence. Margaret is an epidemiologist who has deep experience and expertise in database types, population health, and supported RWE efforts in across therapeutic areas using RWD and analytic platform tools. Margaret has served as chair at numerous external conferences and was speaker at numerous international RWD conferences.

Margaret is currently the founder of Apex Data Consulting, LLC, providing consulting services in the RWD and population health.

Margaret has numerous publications, holds a PhD in epidemiology from the University of Massachusetts, a Masters degree in biology from the University of Hartford, completed an internship at the Centers for Disease Control and Prevention at the National Center for Health Statistics, and is a board certified registered Medical Technologist, MT(ASCP).

Prior to Pfizer, Margaret was an assistant professor at the Center for Community Health at the University of Southern Mississippi in Hattiesburg; worked at an occupational epidemiology firm; and held positions of laboratory administrator at community hospitals.


Register to view this webinar