It is possible - there are opportunities to optimize your hotel property in response to the pandemic that also increase your hotel’s marketability in the post-pandemic environment.

Hosted by award-winning hotel renovation experts AXIS/GFA Architecture + Design, and including experts from EDG Design (interior design), SCEG (MEP), Comren (construction) and KHP Capital Partners (investment), this panel is tailored for hotel owners and operators looking for guidance on how to best optimize their property to increase its viability during the pandemic with optimizations and renovations that deliver value for years to come.

- What property enhancements can increase my hotel’s viability during the pandemic?

- How will hotel design change in the future in response to the “new normal?”

- What optimizations can I make to my property that will deliver value for years to come?

- If I’m considering a short-term or permanent repurposing of my property, what do I need to consider?

- What changes to my event and F&B spaces will be the most profitable in the coming years?

Join us and unmask your hotel’s increased viability.

Featured Speakers:

Cory Creath - Moderator

Principal Architect
AXIS/GFA Architecture + Design

Cory Creath, AIA, LEED AP, brings more than 36 years of commercial architectural design experience to AXIS/GFA Architecture + Design as one of the firm’s founders and Principal Architects. With particular expertise in hotel and hospitality architectural design, Cory’s knowledge spans design, building, development, and operational issues for designers, owners, and operators alike.

Rory Carroll

Principal Architect
AXIS/GFA Architecture + Design

Rory Carroll, AIA, LEED AP, is a Principal and Senior Project Manager out of AXIS/GFA’s San Francisco office.  An expert at hotel and hospitality design, Rory oversees all renovation work for the firm as the Principal-in-Charge.  As Senior Project Manager, Rory is instrumental in maximizing the value and efficiency of each stakeholder in each of AXIS/GFA’s hotel and hospitality design projects.

Jennifer Johanson

President & CEO

Jennifer Johanson’s balance of design creativity, business savvy and strategic innovation drives phenomenal results, and she is the prime mover behind EDG’s rise as a global leader in hospitality design and branding. As CEO and President, she provides design leadership for EDG’s global practice which is focused on distinctive hotel and food and beverage concepts. As a member of the Hospitality Design Platinum Circle and frequent speaker and panelist, Jennifer contributes to the hospitality industry with passion and energy.

Eric Moulton

Senior Vice President of Asset Management
KHP Capital Partners

Eric Moulton serves as Senior Vice President of Asset Management for KHP Capital Partners, a private equity firm, based in San Francisco, which specializes in lifestyle hotels. In his role, Eric oversees all aspects of asset performance and is deeply involved in the renovation and repositioning of hotels following acquisition. He joined the group in 2010 after nearly ten years with Marriott and Ritz-Carlton where he held positions in new business development, sales and marketing and asset management.

Bill Amstutz

Comren Inc.

Bill Amstutz is Founder and President of Comren, Inc., a nationwide hotel renovation company serving the finest hotels in the country out of their Los Angeles headquarters. Bill is a practicing expert and holds all General and Electrical contracting licenses for Comren throughout the country. Since the company’s inception in 1992, Bill has led Comren to successfully renovate tens of thousands of guestrooms and millions of square feet of hotel and hospitality public space.

Peter A. Kraut


Founding SCEG in 2001, Peter Kraut is a mechanical engineer specializing in the design of HVAC, plumbing and electrical systems for the hospitality market. He is a licensed Professional Engineer in the state of California and 24 other states. Peter is a volunteer mentor for Engineers Without Borders, serves as a member of the City of Los Angeles Technical Advisory Committee, is an active member and Past President of the American Society of Plumbing Engineers, Los Angeles Chapter, and has been published in Plumbing Engineering magazine.

Register now for this webinar